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Monday, October 1, 2012

October: The SONY Month

For the past few months, I have had the privilege of working with both the local and oversea Sony divisions for review samples acquisition as well as in-depth discussion over R&D on IEM and related tech. You might not know it, but getting a review sample from a big company is much harder than you think (unless you are working with big, established site like CNET, I imagine), which is why you don't see a lot of big brand names popping up in here as I have to regulate my own budget to get them and I only have that much to work with (i.e. a single flagship means I have to miss out on two~three cheaper models). Even rarer is the opportunity to talk to the engineer that develop these models.

Sony, which was once a giant in the earbuds world, started kind of slow in the IEM era. But they are definitely working hard on catching up with the competition since last year with the release of several really good sounding IEM. With October being declared as the 'Sony month' here at In Ear Matters, you can of course expect more Sony review, but we will have comparison with other IEM and gears as well - including Bluetooth headset comparison and stock smartphone headset shootout (the new EarPod included!). Last but not least, we will have an article from a contributing writer (whom is an Sony engineer himself) telling us about the intricate process and tech in IEM R&D. This will be our first 'Behind-the-Scene' article and hopefully we will have more in the future. All and all, this will be an interesting month :)

Disclaimer: All trademarks and logos in the website belong to their respective owners. Beside getting free review samples, I don't work for or get paid by anyone to write anything on this website, or anywhere else in that matter. Also, free review samples are never sold for any financial gain. I do buy gears and review them, but for simplicity you (the reader) should always assume what I review is free sample in nature (and thus comes with all the bias). The website does have Google Ads and Amazon Associates enabled (which I have no direct control over their content) - though I don't write review for a living, nor does the ads generates enough money to cover my breakfast (in fact, not even one breakfast per week). Listening to music and playing with audio gears are purely hobby for me. In short, I am just an audiophiles who happens to have his own blog. Not a journalist who happens to be an audiophile. Oh, and excuse my writing as I am not a native English speaker and can't afford a proofreader. Also, just because I don't write in a negative tone doesn't mean I don't write down the negative aspect of a gear. Please read them carefully. Last but not least, please note that this site uses cookies to track visitors' number and page view.

Important: All postings are my own personal opinion only and should not be treated as absolute truth. I do get things wrong just like everyone else. Always do your own research!

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