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Maxell is one of Hitachi division that focuses on PC and portable media related accessories, such as fairly low-end earphones, recordable CD / DVD and such. The company has decided to reinvent the brand for higher end audio gear, and the first two offerings are the one BA + one dynamic hybrid DBA700 and the dual dynamic DD600. Priced at estimated US$120 and US$95, these seems to be too good a deal to resist and certainly a great move on Hitachi's part to introduce itself to a very competitive market. Both will hit the market at 10th of December in Japan and hopefully Hitachi won't keep them to the Japanese market only.
[UPDATE] The rest of the world might see them at Jan, 2013. Rejoice!
[UPDATE] The rest of the world might see them at Jan, 2013. Rejoice!